ALEK MARTIN · CERTIFIED · COACH · TRAINER · BODYWORKER
COACHING & MENTORING fOR REAL PEOPLE WITH REAL F*CKING PROBLEMS
YOUR TICKET TO finally let it go.
SELF-ACCEPTANCE
It took me a long time to like myself — and even longer to truly love who I am.
I’m still on the journey, but one thing is certain:
I refuse to leave this world the same way I entered it — unwanted.
I Wasn’t Born — I Survived My Way Into This World.
I was born to a 16-year-old girl who couldn’t love me — not because she was evil, but because I was never her choice. My conception wasn’t her will. I had nothing to do with that, yet I paid for it. My grandparents raised me. They did their best. But when my grandmother — the woman who truly mothered me — died, something shattered inside me. And I spiralled.
Drugs. HIV. Homelessness. Escorting. Seven years of surviving, not living. Until one day, I made my pain louder than my shame — and turned it into fuel to help others.
I grew up in Luxembourg, but never belonged. Truth is, I’ve never really belonged anywhere. I’m a gay man who didn’t want to be. I didn’t dream of a “gay life”. I dreamed of a wife, a child, seeing my eyes in theirs.
But growing up in the ’70s, that dream wasn’t available to boys like me.
So I left home at 16. And I’ve been searching ever since. I’ve lived in the U.S., England, France, Germany, Denmark, Poland, Switzerland… I’m still searching.
You could call me a mongrel. A man without a home. Without a nation. And I’m fine with that.
I’ve been a millionaire — and lost it all. In 2018, I found out I have two biological fathers — the result of chimerism. One of them is royal. The other? Pure white trash. Hence the name: WhiteTrashRoyal.
I’ve spent decades dating versions of my mother. Choosing rejection — because it felt familiar. But at 52, I’m done with that. I know now that I deserve love — real love. And I’ll give it to myself if no one else can.
Today, I help others do the same. Through coaching. Through writing. Through radical, unfiltered truth.
I speak four languages. I’ve lived nine lives. I’m wildly creative. Deeply organised. Painfully honest.
And here’s what I believe: If you choose to have children — it becomes your duty to heal your own trauma.
So they don’t have to. Because the work is yours. Not theirs.
I refuse to leave this world as unwanted as I entered it. And I won’t let you either.
Alek
Timeline of Work, Achievements, and Transformation
1981
Age 9 – Started working in my mother’s store in Luxembourg
1987
European Investment Bank & UBS – Temporary student placement
1988
Awarded the Medal of Merit by the Grand Duke of Luxembourg – Competitive Figure Skating
1989
Appeared in a François Ozon Film – Paris
Left Luxembourg at 16 – Moved to Dallas, then Los Angeles for 5 years
1991
Contract with Holiday on Ice – Luxembourg
1994
Certified Personal Trainer – London
1998
Appeared in Forbidden Love (Verbotene Liebe) – Cologne
Appeared in 90210 – Los Angeles
1998–2003
CEO & Founder – Killer Dog Inc. (Streetwear retail chain & production company)
Built and ran multiple stores in Cologne, becoming a millionaire before 30
2004
Project Manager – Harrods, London
Managed luxury retail account worth £24M
2006
Certified Life Coach – London
2007
Founded FreshFace Recruitment – London
2008
Founded DuckDeluxe Holiday Homes – Paris
The Turning Point
2009
The woman who raised me — my grandmother — passed away.
With her went the last anchor in my life. What followed was a brutal fall:
I lost my entire family
Contracted HIV through self-destructive behaviour
Fell into drug addiction
Became homeless
Spent 7 years as an escort to survive
But I refused to stay broken.
I made my pain louder than my shame — and turned it into something that could serve others.
Return to Purpose
2017
Published The Loss of Self – Poznań, Poland
2019
Rebuilt and restarted my coaching work – specialising in trauma, identity, and relational healing
2022
Founded WhiteTrashRoyal Agency – coaching, writing, creative support, and web design for outsiders, survivors, and cycle-breakers
Future Vision To become a meaningful public voice — not for fame, but to bring real, unfiltered self-help to real people.To awaken a deeper awareness around generational trauma, healing, identity, and what truly matters in life.To turn lived pain into a movement — and help others reclaim their lives, just like I did.Alek

How I can help — and how you can help too
No matter who you are — this isn’t one person’s problem. It’s a human crisis. A society-wide wound nobody dares to face. But I do. I have no choice.
Helping you is how I stay sane. Helping you is also how I heal myself.
So if any of this hits home — reach out. Book your F*ckfear Clarity call and let’s talk. Let’s build on that.
And if you hold power, leadership, or resources — step up. Contribute. Donate. Contact me. Let’s stop this cycle together. I need everyone with the courage to help me. alekmartin@me.com
IF YOU’RE LUCKY, YOU MIGHT CATCH ME TODAY. BOOK AND FIND OUT.
Alek